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THE INSIDE TRACK

🧾 FitLab says the loss of its Nike partnership and tariff-driven supply chain trouble helped push it into Chapter 11. It spent nearly all of Nike's $20 million Series B investment on a 10-studio pilot, then was left holding the leases when Nike ended the deal in early 2026. FitLab plans to sell its assets in bankruptcy.

🤝 Let's Do This, through SBAR Endurance, has joined Golazo as a proposed lender to Ragnar during parent FitLab's Chapter 11 case. The financing would fund Ragnar's operations while a sale of the business moves forward.

🚲 Singapore-based Dutech has acquired former Accell brands Winora and Haibike, to be run by its German subsidiary BikeTree from Sennfeld. A reported 87 employees will stay and 73 will not. Dutech picked up Batavus, Koga and Carqon in October, while Ghost still has no buyer.

📈 Peloton beat expectations in its fiscal Q1, with revenue up 2% to $559 million and earnings of 19 cents a share versus an 8-cent consensus. Adjusted EBITDA jumped 40% to $168 million and gross margin hit 61.3%, while paid connected fitness subscriptions fell 9% to 2.475 million.

👟 NikeSKIMS is dropping a women's-exclusive Waffle Racer capsule on November 10 in three colorways, keeping the late-1970s runner's original look. The $130 pairs replace the Air Rift used earlier in the partnership.

PRESS RELEASES

BUSINESS

Selkirk Sport has acquired LevelUp Pickleball Camps, which runs more than 400 camps a year in over 35 states. The combined company becomes the largest provider of pickleball camps in the world. Selkirk Sport

Electrolit has launched a Holiday Hydration retail campaign featuring pro freestyle skier Janelle Yip, with in-store displays at 7-Eleven, Walmart, Kroger and other U.S. retailers through early January 2027. A sweepstakes offers ten $1,000 The North Face gift cards. Electrolit

EVENTS

The sixth Santa Barbara Half Marathon presented by HOKA & 5K runs November 8 with an event-record 7,500+ runners from 45 states and 18 countries. Races start at 7 a.m., followed by the Funk Zone Finish Line Festival. Run Local

Diplo's Run Club returns to Los Angeles State Historic Park for its second year on Sunday, with more than 10,000 participants expected. A 5K is followed by a live music festival headlined by Diplo. Mascot Sports

GIVING

The Betty Wold Johnson Foundation has committed another $500,000 to the Jets ECAC Women's Flag Football League, bringing its total support to $1.5 million. The league, run with the New York Jets, expands from 15 to 29 schools for 2027. Betty Wold Johnson Foundation

SPONSORSHIPS

Super Patch has become an official partner of Spartan Race at the 2026 SLO CAL Spartan Trifecta Weekend (November 7–8, Santa Margarita Ranch, California), introducing its BOOST and VICTORY wearable patches and awarding $15,000 in cash prizes to top elite finishers across three race distances. Super Patch

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