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📉 Deckers Brands posted record second-quarter sales of $1.48 billion, up 3.5%. HOKA grew 6.8% to $677.2 million and UGG rose 3.5% to $786.4 million, while direct-to-consumer sales slipped 1.8%.

🚫 The Athletics Integrity Unit banned Ethiopian marathoner Ruti Aga for six years after she tested positive for methylprednisolone and submitted a fake prescription from a clinic that doesn't exist.

🔬 ASICS and the University of Michigan have opened AMSI Lab, a $25 million research and development laboratory on U-M's Ann Arbor campus. The lab aims to turn university research into new technologies and product concepts for running performance, footwear and apparel.

⚡ Red Bull is moving into fitness racing with Power Race, a new competition series that wrapped its first season in Bangkok on October 18 after national events in Malaysia, Myanmar, Indonesia and Thailand. The equipment-free format drew athletes from 33 countries and territories, and Red Bull's Thai parent TCP Group says the goal is to tap young adults' growing appetite for new ways to work out.

Mount to Coast running shoes are now in all 31 Marathon Sports locations across New England. The rollout grows from a single-store pilot that began in March 2025, and every door carries the C1 road super trainer and H1 hybrid. Mount to Coast

OOFOS appointed Scott Schiffres as Chief Financial Officer and added Tom George and David A. Pace to its Board of Directors, bringing combined decades of experience in consumer brands, finance, footwear, and sports industry leadership. OOFOS

Supertri has launched its 2027 Team Programme, with $90,000 in prizes on offer across the season. Clubs, charities, schools and companies can compete at every race in three categories: Largest, Fastest and Loudest. Supertri

Diplo's Run Club New York drew a sold-out field of 12,000 runners to Flushing Meadows Corona Park in Queens. Conor Murphy won in 16:11, Rebecca Derocher took the women's title in 20:21 and Jessica Carter won the nonbinary division in 24:24. Diplo's Run Club

New Zealand's Kyle Smith won Challenge Barcelona in 3:30:39, ahead of Sven Thalmann and Jannik Schaufler. Denmark's Anastacia Damm Nielsen claimed her first professional win in 4:00:59, edging Marta Bernardi by five seconds. Challenge Barcelona

France's Pierre Dupuy won Challenge Forte Village Sardinia in 3:37:56, with Joran Driesen (3:39:47) and Tom Hug (3:40:14) completing the podium. Nikki Bartlett took the women's title in 4:09:50, ahead of Daniela Kleiser (4:11:33) and Justine Guerard (4:16:32). Challenge Family

Defending champions Reid Buchanan and Sophia King headline the 50th OUC Orlando Half Marathon on December 5 in downtown Orlando. Two-time Olympian Des Linden and a group of Olympic Trials qualifiers join the elite and sub-elite field. Track Shack Events

Human Powered Health has opened a 10,000-square-foot human performance lab in Edina, Minnesota. Physiologists with master's and PhD degrees run VO2 max tests, running gait analysis, DXA body composition scans and bike fits. Human Powered Health

ROKA Multisport has launched the Gen.3 AeroSPEC Short Sleeve Tri Suit, built on a new proprietary AeroSPEC textile that saves up to 6 watts at 16 to 24 mph. The suit also gets redesigned pockets, an updated chamois and two new sizes for men and women. ROKA Multisport

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