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THE INSIDE TRACK

👟 Nike is integrating Google's AI commerce capability launching in early June in the U.S., enabling consumers to discover and purchase Nike products directly through Gemini app and AI Mode on Search.

🚲 Twenty-three former WorldTour and ProTeam riders are competing for Asian Continental teams in 2026, including Grand Tour stage winners, as the Asian pro circuit becomes a viable alternative to European racing.

PRESS RELEASES

EVENTS

A Snail's Pace Running Shop is hosting a two-week 5K challenge powered by Nike across its five Southern California locations, culminating in Global Running Day events on June 3 with a $5,000 gift card prize and additional giveaways. A Snail's Pace Running Shop

The 2026 USA CRITS season concludes May 22-23 in Winston-Salem with championship races featuring tight title battles, including men's leader Leonel Rodriguez and women's leader Liza Ray. Start Smart Cycling

The 20th Denver Colfax Marathon set records as Denver's largest running event with over 28,000 participants, featuring local Colorado runners sweeping major races and supporting over 150 charities through its Charity Partners Program. Denver Colfax Marathon

Supertri announces its Pro Series Final will return to Jersey on September 6, 2026, featuring Olympic gold medallists Alex Yee and Cassandre Beaugrand competing for an $800,000 prize purse. Supertri

The San Francisco Marathon's Saturday 5K start and finish lines are relocating to the Embarcadero, offering a waterfront route with improved transit access and a later start time for participants. The San Francisco Marathon

PRODUCTS & SERVICES

ICE-OLATE PLUS announces its patented dual-layer compression sleeves for hot and cold therapy are now available for purchase on Walmart.com and iceolateplus.com. Ice-olate Plus

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